Behind the Scenes
Welcome to our production breakdown. Explore the visual journey behind our work by comparing initial storyboards and 3D pre-visualisations directly alongside the final captured footage. See how every shot moves from early concept to finished frame.
“Please mind the bap.”
For Warburtons’ 150th anniversary celebration, we transformed Baker Street tube station into a Bakers Street with a very special piece created by our Studio team to accompany it, all the way from first (very quick!) hand-drawn storyboard through to final film.
From pre-vis to shoot, seeing the plan come together on screen was a great moment for all involved. With Morgan Freeman on announcements for that touch of Hollywood star power and a station full of Warburtons' bakers, this shoot was as much about precision production as it was playful creative - collaborating with Joyful & Triumphant, Mindshare, McCann Manchester to bring it all to life.
A real example of craft and coordination, turning an everyday commute into something memorable